Matitone

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Cosma Ognissanti (Pisa, 1973)
Degree in Humanities, with historical-artistic orientation to the performing arts, Videomaker, manages the conception, design and development of innovative material with a training content in the field of multi-media production: audio-visual products (documentaries, advertising spots, video-narrations), training courses for audio-visual, video-creativity workshops, experimental projects. He is also the designer and artistic director of the festival/competition Raccorti Sociali – Little Films for Big Ideas. Member of the Scientific Committee of Aiart Nazionale – Viewers’ Association.

Francesco Baldi (Montevarchi AR, 1972)
Actor, producer and author for the theatre, he has for years conducted training workshops for adults and young people and training courses on the development of non-verbal language and body expressivity. Also deals with the design of educational material and training on behalf of Authorities, Companies and Associations. As an expert in story-telling he has supervised training courses on reading aloud, narration and effective communication aimed at various professional types.

Linda Griva (Firenze, 1973)
Authoress and narrator, graduate in Political Science with a Social Psychology thesis on the use of stories in persuasive communication, conducts Story-telling encounters and Creativity Workshops on behalf of Authorities, Companies and Associations. After years of experience in the field of theatrical communication she also works in popularisation in the educational field and carries out design and training activities in courses on Video-narration, animation and creative and effective communication.

Stefano Fiocchi (Massa MS, 1965)
Degree in Economics and Business, specialised in International Marketing of Stone Products and in 2004 entered by public competition into the then Cassa di Risparmio di Lucca SpA bank. Followed a course in Internal auditing at SDA Bocconi, Milan, and since 2006 has been a senior manager at the Banco Popolare Soc. Coop. with roles of Company Administrator and Branch Manager. Over the years he has collaborated with the internal Inspectorate and Training services.

Video

The use of the audio-visual instrument makes it possible first of all to provide a “visual” feedback of workshop experience, a testimony in images of the path realised, which reinforces the awareness of the tools acquired and, as a result, their application in daily working life.

It guarantees the conditions for more rapid, effective memorisation: instead of explaining, enunciating and discriminating, the audio-visual speaks to us through images, sounds and signs (it is analogical language par excellence). It also enables verification of the initial levels of the participants, their process and practical evolution during the workshop, and helps to sustain the reinforcement of concepts, examples and suggestions illustrated by the trainers.

The Video used in a participatory manner – the joint production of an audio-visual product – represents a methodology which gives particular importance not so much to the performance or final product in itself as to the participatory process of the people involved physically, emotionally and cognitively, as they carry out a collective action in the work team.

In the interaction with the other methodologies the Participatory Video enables the individual to increase confidence in his expression and resources for the purposes of a common process.

It offers problem-solving opportunities to stimulate the skills of reflection, analysis, creation, decision-making and action and develops a sense of group identity, encouraging cooperation to achieve the objectives.

It also promotes the acquisition of the capacity to change/adapt their communicative expression so as to be more effective and inclusive in the most diverse situations.

video

Theatre of improvisation and dramatization

Dramatization as a workshop practice involves the use of the body and gestures as an effective mode of communication and refines the instruments of recitation and mime, which are basic elements of persuasive communication. Practical training of these aspects leads the individual to master himself and his tools in human and working relations, favouring the skilful resolution of confrontational dynamics and overcoming possible misunderstandings.


The theatre techniques of improvisation encourage the rediscovery of creativity as a founding element of interaction with the group and individual action. They allow the recovery of the spontaneous gesture, of the intuitive word and stimulate the use of imagination as a tool for relating with others.


Communication, listening, availability and integration are the elements at the base of the work of improvisation included in a relational context where the attention of the individual widens to mutual understanding of the various levels of communication (verbal, physical, emotional), contributing to creating effective solutions and collaborations in the various situations. Improvisation contributes effectively to interrupting linear thinking, favouring the breaking down of mental barriers and of the inertia of the systems, to give the right social dimension to the group activity and stimulate its inborn creativity.

The theatre is an effective means of communication which, through irony and amusement, defuses reality and encourages reflection and awareness.

teatro

Story-telling

 

In the company, knowing how to communicate correctly is important from a human point of view for the purposes of productivity and the success of the company itself and in terms of atmosphere and collaboration to avoid wasting time and money, for example through lack of clarity and mistaken sharing of internal messages, which can sometimes cause conflict and unproductivity.

The methodology of story-telling is a natural tool that can lead to an effective form of communication: it involves contents, emotions, intentionality and contexts. It is also a collaborative activity: there is a narrator and a listener. It is a method that uses narration as a means created by the mind to frame the events of reality and explain them according to a logic of meaning.

Through “story-telling” we try to “put in order” and give an active sense to our daily experiences. Story-telling is an art and a tool for portraying real or fictitious events through words, images and sounds.

The human brain understands narrated stories more easily than logical-mathematical processes.

Telling stories is the best way to transmit knowledge and experience, to persuade, to align.

Through the story we are able to penetrate the listener both rationally and emotionally, putting across content and information by fascinating the listener and leading him or her to identify with the story.

Creativity Workshop

 

Every person, in the right atmosphere and with the right tools, can sense and exploit the creative flow passing through him. For this purpose we have developed a series of exercises and techniques whereby it will be possible to train people’s creativity, in order to recognise and rely on their own creative process as a means for acting upon reality. The aim of the Creativity Workshop is precisely to provide instruments that can be applied in professional daily life, aiming at broadening strategic thought and problem-solving capacities.

The activity of the workshop, by guaranteeing the application in various disciplines – theatrical improvisation, writing, narration, drawing, viewing and production of audio-visuals – stimulates the entire range of human cognition, in a way that working within an individual discipline would not allow.

Activating ourselves outside our own “comfort zone” frees us from the degrading aspects of perfectionism and self-criticism, from fear of failure, and gives us the freedom to experiment and make mistakes, discover new ideas and new operating possibilities.
The participants in the workshops will work alone or in small groups.

Cooperation improves the original contribution of the individual and favours the creation of a non-competitive environment where freedom and concentration go hand in hand.

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Opening time

From Monday - Friday, from 9.00 to 13.00 and from 14.30 to 18.30